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Who Are Your Customers?
By Keith MathisPM Expert Live

External customers are those for whom you complete the project. They are the ones you try to satisfy with the project’s outcome. You normally have a good grasp of how they want the project to run, and you try to deliver great customer service to them. However, there is a second customer whom you will encounter in running a project – the internal customer. Make sure your project team gives both types of customers great service and value.

External Customers – Projects are normally completed at the request of external customers. They initiate the project and will pay for your services. The project is then designed to address a need or problem they have and strives to meet their organization’s goals.

Internal Customers – Internal customers are people who provide some sort of service to you as you implement the project plan. There are many people who support and help the project team be successful in completing the project.

Dr. Keith Mathis, founder and CEO of The Mathis Group, specializes in Project Management, Management Leadership, and Marketing training for private businesses and government agencies of all kinds. He offers 33 Project Management courses, is a Project Management Professional, is certified by the Project Management Institute and will customize every training session to your individual company’s needs. The Mathis Group also sponsors www.pmexpertlive.com, which is a powerful project management resource with free reports, podcasts, videos, and a monthly newsletter. He also offers customized management training and coaching on any subject with prolific communication and professionalism.

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